CREATIVE DIRECTION

art direction / production / branding

In association with founder Sian Andserson

Photography by Kat Volkova

• Conceptualization: Led the creation of Octaves, celebrating Caribbean cuisine in London, inspired by UK's historical imports.

• Comprehensive Branding: Collaborated with EP-Studios for a 360° branding strategy, covering design, photography, socials, and restaurant interior.

• Design and Photography: Crafted an authentic visual identity and directed enticing photography.

• Social Media Strategy: Developed an effective social media plan for engagement and foot traffic.

• Interior Design: Ensured a welcoming Caribbean-London fusion in the restaurant space.

• Project Management: Oversaw seamless execution, resulting in Octaves' success as a popular dining destination.